Recruiting Tools For Employers

Company recruiters utilize employee referrals, national online job boards and internal job postings more than any other tools to find business and IT applicants, according to a Society for Human Resource Management (SHRM) survey. Employee referrals ranked as the primary recruiting tool for organizations searching for business applicants (58 percent) and IT applicants (46 percent), according to the survey of 386 randomly selected SHRM members throughout the United States commissioned by and completed in collaboration with Kaplan University’s School of Business and Information Technology.

“At a time when half of organizations industrywide are reporting recruiting difficulty, companies are turning to their employees to make job candidate recommendations,” said Evren Esen, director of SHRM’s survey programs. “Because employees understand the skills and abilities required for positions, this can be an effective recruiting practice, especially when it is done with efforts that ensure a diverse talent pool.”

In addition to relying on employee referrals, about one-third of companies incorporated informal networking into their talent search tactics for business and IT applicants. Recruiters also frequently used social networking websites such as Facebook and LinkedIn to recruit business and IT job applicants.
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Respondents to this survey were nearly unanimous (94 percent) in citing communication skills as being most valuable for job applicants, aside from educational training. Communication skills still ranked as the most valuable skill for business applicants (90 percent), whereas technology/social/digital media skills were the most valuable skills for IT job applicants (72 percent).

Source: Society for Human Resource Management.

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